Currently at Webjet, making sense of complexity and turning ideas into digital experiences people actually want to use.

Puja Shome – Product Designer

Puja Shome – Product Designer

Currently at Webjet, making sense of complexity and turning ideas into digital experiences people actually want to use.

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FUN FACT
In architecture school, we had to build a timber windmill. Mid-build, a jigsaw cutter caught my foot and I ended up with five stitches at the hospital. The lab kept my bloody shoe to teach younger students the importance of proper safety gear in the lab.
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FUN FACT
At the startup, I once designed a whole pitch deck overnight. The founder presented it the next morning and got the funding. To this day, he thinks it took me a week.
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FUN FACT
I only enrolled in AI ethics because it fit my timetable. It ended up changing my entire degree.
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1SINGAPORE2ARCHITECTURE3ITALY4MELBOURNE5UX6SYDNEY7WEBJET
Opens full screen. Zoom, drag and tap around.
Mouse: scroll to zoom, drag to pan · Trackpad: swipe to pan, pinch to zoom
Start here
My path, island by island
Seven places, joined by bridges, from Singapore to now. Zoom in anywhere, or take the tour.

Selected work – rarely a clean brief

Selected work – rarely a clean brief

A rebrand for millions of travellers, a discovery that rewrote its own brief, a golf app built in five weeks, a project I pitched to leadership (now leading), and a few smaller bets, tested. Each one started with more questions than answers.

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Webjet Rebrand

Building the Plane While Flying It

Webjet rebrand hero image
Webjet rebrand hero image
Webjet rebrand hero image
Man in Blue BG
Man in Blue BG
Man in Blue BG
Zonely app screens
Zonely app screens
Zonely app screens
Packages Optimisation – case study coming soon
Packages Optimisation – case study coming soon
Packages Optimisation – case study coming soon
Testing at Webjet – Webjet interface components
Testing at Webjet – Webjet interface components